PR525 Midterm-Dieux Sustainable Beauty

Why We’re Talking Sustainability Now

Hi everyone,

We are Dieux, a cosmetics company rooted in science, ethics, and transparency. Today, we invite you behind the scenes of our journey to share why we are increasingly focused on environmental sustainability and how we hope to bring you along with us.

At Dieux, we’ve always believed that skincare is more than a routine; it’s a promise. A promise of efficacy, of integrity, and of responsibility.

While our formulas are designed to deliver visible results for your skin, our commitment extends far beyond the surface. We are on a continuous journey to ensure that our environmental impact is as minimal and mindful as our ingredient list.

Now, please explore the stories below to see how we’re putting these commitments into practice.

1. Out-of-Home Ads

Out-of-Home Ads 1-Bus shelter

Out-of-Home Ads 2-Bulletin-Large billboard

2. Instagram Paid Advertising

Instagram paid advertising 1

Instagram paid advertising 2

Instagram paid advertising 3

Instagram paid advertising 4

3. Blog Post

This is a student project for PR 525 at USC. I am not affiliated with Dieux Skin